An Engaged Purpose™ is the core of the Engaged Organisation™. It is the glue that holds everything together. It connects the team, provides structure and appeals to the right customers. It makes growing a business and the people within it so much easier. It simplifies difficult decisions, makes an uncertain future easier to navigate and it provides a reason for a business’ being that goes beyond making money. Yet, it invariably results in that business making more money.
Without an Engaged Purpose, leadership is directionless and the team has no framework or context in which to truly perform in their roles. This guide will help you understand what an Engaged Purpose is, why it is vital, how to avoid some common mistakes and provide you with step by step instructions for creating your own.
This guide is part of the Engagement Multiplier program’s expert guidance. If you sign up, you’ll have access to more actionable advice and tools including helpful worksheets that make it easy to fulfill each of the core Engagement Dimensions and achieve lasting engagement in your organisation.